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Business & Economy

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  3. Jordanian pavilion in 3 Dubai expos draw 'high' turnout: JEA

Jordanian pavilion in 3 Dubai expos draw 'high' turnout: JEA

04/11/2026 | 14:31:04

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Amman, November 4 (Petra) – The Jordanian pavilion, participating in 3 specialized international exhibitions at Dubai World Trade Centre, is witnessing "significant" interest from visitors and keen parties on national products.

15 Jordanian companies are taking part, which showcase their products and aim to strengthen the presence of Jordanian industry, while opening up new export markets.

The Jordanian Exporters Association (JEA), in collaboration with the Amman Chamber of Industry, is organizing the Jordanian pavilion as part of three events: Gulf Industrial Exhibition 2026, Sweets and Snacks Exhibition 2026, and Private Label Exhibition 2026.

The events began on Tuesday and will continue through tomorrow, Thursday.

In a statement on Wednesday, the JEA Chairman, Senator Ahmad Khudari, noted that the Jordanian participation represents a "vital" step to bolster presence of national products in foreign markets.

He added that JEA provides companies with an opportunity to showcase their goods, production capabilities, and "competitiveness" to a broad range of buyers and importers.

He noted that international exhibitions serve as a key platform for building commercial partnerships, exchanging expertise, and gaining insight into market needs and demand trends, which, in turn, helps Jordanian companies refine their products, expand their customer base, and reach new markets.

Khudari called for diversifying export markets rather than relying solely on traditional destinations.

As for its goals, he said participation of Jordanian firms in international events contributes to enhancing "competitiveness" of the national industry and increasing export opportunities, which ultimately produces "positive" impacts on production, investment, and job creation.

The JEA continues to work in cooperation with relevant authorities and the industrial sector to enable national companies to participate in global exhibitions, promote Jordanian products, and highlight their "quality, diversity, and capacity to meet the requirements of various markets," he pointed out.

//Petra// AG

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