Amman, June 30 (Petra) –Jordan Hashemite Charity Organization (JHCO) and International Islamic Charitable Organization (IICO) – Kuwait on Tuesday signed a cooperation agreement to implement the "Masar" project for managing Micro- and small-scale enterprises (MSEs).

This agreement falls within the framework of the ongoing joint partnership to enhance economic empowerment and support the most vulnerable groups in Jordan.

According to a JHCO statement, the project aims to train 2,000 entrepreneurs from MSEs to provide the necessary skills and knowledge to manage their enterprises "efficiently." The project will also develop the beneficiaries' capabilities in financial planning, resource management, marketing, and project sustainability, which would improve their economic opportunities and enhance their self-reliance.

"Masar" represents a new step in Jordanian-Kuwaiti cooperation in the humanitarian and development fields.

It also reflects the "deep brotherly and historic" ties between Jordan and Kuwait, based on the values ​​of solidarity and joint action. A shared commitment to serving humanity and empowering communities.

Talking at the signing ceremony, Dr. Hussein Shebli, JHCO Secretary-General, affirmed that the partnership with the International Islamic Charitable Organization represents an "effective model" of pan-Arab developmental cooperation.

Shebli noted "Masar" (Path) is "not limited to training alone, but focuses on investing in people and empowering entrepreneurs and project owners with the tools to build a more stable and productive future." Shebli added that the project marks a "new" milestone in the record of joint achievements between the two institutions, reflecting their commitment to promoting "sustainable" development and creating "true" opportunities for entrepreneurship and productivity, leaving a tangible impact on the lives of beneficiaries and their communities.

The JHCO underlined its continued commitment to building "strategic" partnerships that support economic empowerment programs and open "fresh" horizons for MSEs owners, within a vision aimed at transforming support into opportunities and addressing the need for sustainable productive capacity.

//Petra// AG